Blog Post #3:
Brand A vs Brand B on LinkedIn
Brand A: 252,888 are the
followers of Blackberry on LinkedIn. They add 2-3 posts every day. They mostly
post promotional material, case studies on the event and music events. In the
content, they add the link to the other sites of their products, categories and
keywords like PRIV. The most
successful post of Blackberry on LinkedIn is about the Blackberry Android. In
this post they talk about the features of Blackberry Android. I think this is
the most effective post because in this add Blackberry android allows for fast,
simple and secure integration with the enterprise environment. https://www.linkedin.com/company/2828?trk=tyah&trkInfo=clickedVertical%3Acompany%2CclickedEntityId%3A2828%2Cidx%3A2-1-4%2CtarId%3A1458247958832%2Ctas%3Ablackberry
Brand B: 374,274 people
are following this company. Mostly, they add 1 post each day related with
different events. They post promotional, industry related events, images and
celebrity spots. For example: in their recent post they add about the women’s
day event etc. In the description, content they add are link to other sites and
categories etc. The most successful recent image of Nokia is Nokia’s Update. In
this they launch a security configuration feature MWC16. I think this is the
most successful post because people like the new innovations and features of
Nokia.
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